1. Introduction

This Privacy Policy applies to visitors of
bih-index.com
and explains how information may be collected, processed and used when you access or interact with our website.

bih-index.com is an independent digital publication focused on astrology, horoscopes, zodiac signs, relationships, compatibility and related lifestyle content for an English-speaking audience.

By accessing or using this website, you acknowledge the practices described in this Privacy Policy.

2. Information We May Collect

Certain information may be collected automatically when you visit our website. This may include:

• Internet Protocol (IP) address
• Browser type and version
• Device type
• Operating system
• Approximate geographic location
• Pages and articles viewed
• Date and time of visits
• Referring website or traffic source
• Interaction with website content
• Advertising and cookie-related identifiers

This information may be collected through server logs, cookies, analytics technologies and third-party services used on the website.

4. Google AdSense and Advertising

We may use Google AdSense and other third-party advertising services to display advertisements on bih-index.com.

Google and its advertising partners may use cookies and similar technologies to serve, measure and, where permitted, personalize advertisements based on information such as your visits to this website and other websites.

Advertising providers may process information such as your IP address, browser information, device identifiers, cookie identifiers, approximate location and information about your interaction with advertisements.

Depending on your location, applicable law and consent choices, advertisements may be personalized or non-personalized.

5. Third-Party Advertising Partners

In addition to Google, we may work with other advertising, native advertising, measurement or monetization providers.

These providers may use cookies and similar technologies according to their own privacy policies and applicable data-protection requirements.

We do not directly control cookies or technologies placed by independent third-party advertising providers.

6. Analytics

We may use analytics services to understand how visitors use our website and to improve content, website performance and user experience.

Analytics services may collect information such as page views, sessions, traffic sources, device information, browser type, geographic region and interactions with website content.

Depending on the service and configuration, analytics data may be processed in aggregated or pseudonymous form.

7. How We Use Information

Information collected through this website may be used to:

• Operate and maintain the website
• Deliver horoscope and zodiac content
• Understand audience interests and website usage
• Improve website speed, functionality and usability
• Measure content performance and reader engagement
• Display and measure advertising
• Detect spam, abuse, fraud or security threats
• Respond to legitimate inquiries or requests
• Comply with applicable legal obligations

8. Consent Management

Where required by applicable law, visitors may be presented with a consent message that allows them to accept, reject or manage certain uses of cookies and personal data.

Available privacy choices may vary depending on your location, applicable laws and the services used by the website.

Where available, you may also be able to change your cookie or privacy preferences later through the consent controls provided on the website.

9. European Economic Area, United Kingdom and Switzerland

Visitors located in the European Economic Area, United Kingdom or Switzerland may have additional rights under applicable data-protection laws.

Depending on the circumstances, these rights may include the right to request access to personal data, correction, deletion, restriction of processing, objection to certain processing and data portability.

Where consent is the legal basis for processing, you may have the right to withdraw that consent at any time, subject to applicable law.

10. United States Privacy Rights

Residents of certain U.S. states may have privacy rights under applicable state privacy laws.

Depending on your state and the circumstances, these rights may include requests to access, correct or delete certain personal information, as well as rights concerning certain forms of targeted advertising, sharing or sale as those terms are defined by applicable law.

Where required, appropriate privacy controls or request mechanisms may be made available.

11. Managing Cookies

Most modern browsers allow users to review, block or delete cookies through browser settings.

Disabling certain cookies may affect some website functionality or prevent specific features from operating as intended.

Advertising preferences may also be managed through privacy controls provided by relevant advertising platforms where available.

12. Third-Party Links

Our website may contain links to third-party websites.

We are not responsible for the privacy practices, security or content of external websites. When you leave bih-index.com, we recommend reviewing the privacy policy of the website you visit.

13. Data Security

We use reasonable technical and organizational measures intended to protect our website and information from unauthorized access, misuse, loss or alteration.

However, no method of transmitting or storing information online can be guaranteed to be completely secure.

14. Data Retention

Information may be retained only for as long as reasonably necessary for the purposes for which it was collected, including website operation, analytics, security, advertising measurement, legal compliance and legitimate business purposes.

Third-party providers may apply their own data-retention periods according to their respective privacy policies.

15. Children’s Privacy

Our website is intended for a general audience and is not specifically directed to children.

We do not knowingly seek to collect personal information directly from children in violation of applicable law.

If you believe that a child has provided personal information through our website inappropriately, please contact us so that the matter can be reviewed.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, technologies, services, advertising partners or legal requirements.

When material changes are made, the “Last updated” date at the top of this page may be revised.

We encourage visitors to review this page periodically.